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Press release

Into the blue: Ambition precious resin

With its slender lines and purist design, the Ambition precious resin in muted blue exudes calm and sovereignty. This makes it the perfect companion for young professionals, leaving room to organise our thoughts and unleash our creativity, even when the task at hand seems challenging. The calm blue provides a feeling of security and self-confidence when it comes to making the next decisions on the job. And little by little, we train our soft skills: We practise composure.
The new Ambition features the characteristic slim barrel made of matt lacquered precious resin and front and end pieces made of chrome-plated metal. The ballpoint pen is equipped with a twist mechanism that allows the large-capacity black refill to be extended and retracted at a writing strength of B. The fountain pen with high-quality stainless steel nib also provides extra writing comfort.


Sandra Suppa
Corporate Communication
Antje Röder
Product- and Marketingcommunication